Development:
Cheerilee shares her design and name with a G-3 Earth pony. She is a unicorn pony in My Little Pony Crystal Princess: The Runaway Rainbow, and her design was combined with Cherry Blossom to create her Core 7 incarnation, which developed into her current appearance. In the Core 7 series, she is the older sister of Scootaloo and her main personality trait is intelligence.
Other Depictions:
Cheerilee's appearances outside of the show often use an alternate cutie mark design: a smiling flower with two smaller flowers and four green leaves, as opposed to three smiling flowers with pink petals
Cheerilee is frequently featured in Hasbro's toy line, with her cutie mark always using the alternate design on the toy themselves but sometimes using the in-show design on their packaging. Her model for some of the toys is sometimes the same model used for Pinkie Pie's toys, and sometimes Applejack's toys.
A Cheerilee mini-figure and collector card appear in the second EU wave of "mystery pack" toys, respectively using a repaint and recolor of Applejack's Earth pony mold and model. Her color are mostly screen-accurate, although her cutie mark uses the alternate design. Her mystery pack is embossed with the number 13, for easy identification
Cheerilee, along with a host of characters for the show, appears on the Comic Con 2011 promotional poster.
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